The global makhana market size reached USD 150.2 million in 2024. Known by the scientific name Euryale Ferox, makhana has become people’s new favourite, and more and more people are adding it to their diet. Makhana is now considered a superfood since it’s packed with nutrients like calcium, protein, and antioxidants. The increased awareness regarding […]
What is the first thing that comes to your mind when you hear the word ‘Starbucks’? Yep, the green figure that’s famous all around the world, right? Or when you come across the Domino’s outlet, what’s the first picture you think about? No, we aren’t talking about their classic Margherita pizza, which is quite appealing, […]
Do you know your packaging design tells a story? What if we say 81% of the customers prefer to try something new if the packaging catches their eye? Yes, that’s right, according to the report of Packaging Matters by WestRock! However, packaging is more important than these reasons. Want to know how? Let’s dive in […]
Do you know how important packaging design is for any brand? When you’re moving into the store, a product’s packaging design is one of the first things that you interact with it. One of the products that is worth talking about is functional beverages that include vitamin water, prebiotics soda and probiotics drinks. Being a […]
The Indian business landscape is highly competitive, and businesses need to stand out to succeed. In this scenario, brand development has emerged as a key strategy for businesses to grow and gain a competitive edge. A strong brand identity not only helps businesses to differentiate themselves from their competitors but also fosters customer loyalty and […]
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