We often hear in our daily lives that first impressions are the last ones. While some believe it, others don’t. However, one certain thing is that this phrase thoroughly applies to food packaging design. Suppose you’re at a grocery store; no doubt, the package design of Halidram or Cornitos will catch your eye. And if […]
Do you know your packaging design tells a story? What if we say 81% of the customers prefer to try something new if the packaging catches their eye? Yes, that’s right, according to the report of Packaging Matters by WestRock! However, packaging is more important than these reasons. Want to know how? Let’s dive in […]
The Indian business landscape is highly competitive, and businesses need to stand out to succeed. In this scenario, brand development has emerged as a key strategy for businesses to grow and gain a competitive edge. A strong brand identity not only helps businesses to differentiate themselves from their competitors but also fosters customer loyalty and […]