What do you think branding is about? If you think it’s just your tagline or a logo, you may need to reconsider that thought. A strong brand is the soul of your business, so when you’re planning to get your branding done, you must get it right. It is because the competition in the industry […]
So, why do you choose one brand when there are multiple available offerings similar products and services? Is it because of the product or the feeling you experience when interacting with a certain brand? The answer is quite simple: it’s the brand’s story. In this modern and fiercely competitive world, it’s no longer about selling […]
Entering the toy industry is more than just creating fun. As a toy brand, your brand design must communicate the value of your toys and resonate with your target audience by creating a unique and one-of-a-kind brand identity. Creating a soft toy brand design is like balancing strategy and creativity while understanding the target audience […]
The global makhana market size reached USD 150.2 million in 2024. Known by the scientific name Euryale Ferox, makhana has become people’s new favourite, and more and more people are adding it to their diet. Makhana is now considered a superfood since it’s packed with nutrients like calcium, protein, and antioxidants. The increased awareness regarding […]