As the year passes, the competition rises, and the bar has yet to be set further. Now, it’s not just enough to sell a product through delicious taste, premium quality, and great functionality. The secret to making your brand arrive lies on the supermarket’s shelf where your products are placed – your creative packaging design. […]
What, according to you, is branding? If you think it’s just your tagline or a logo, you should reconsider. A strong brand is the foundation of your business, so when you’re planning to do your branding, you must get it right. This is because the competition in the industry is high these days, and therefore, […]
So, why do you choose one brand when there are multiple available offerings similar products and services? Is it because of the product or the feeling you experience when interacting with a certain brand? The answer is quite simple: it’s the brand’s story. In this modern and fiercely competitive world, it’s no longer about selling […]
Entering the toy industry is more than just creating fun. As a toy brand, your brand design must communicate the value of your toys and resonate with your target audience by creating a unique and one-of-a-kind brand identity. Creating a soft toy brand design is like balancing strategy and creativity while understanding the target audience […]
The global makhana market size reached USD 150.2 million in 2024. Known by the scientific name Euryale Ferox, makhana has become people’s new favourite, and more and more people are adding it to their diet. Makhana is now considered a superfood since it’s packed with nutrients like calcium, protein, and antioxidants. The increased awareness regarding […]