What do you think branding is about? If you think it’s just your tagline or a logo, you may need to reconsider that thought. A strong brand is the soul of your business, so when you’re planning to get your branding done, you must get it right. It is because the competition in the industry […]
So, why do you choose one brand when there are multiple available offerings similar products and services? Is it because of the product or the feeling you experience when interacting with a certain brand? The answer is quite simple: it’s the brand’s story. In this modern and fiercely competitive world, it’s no longer about selling […]