The global makhana market size reached USD 150.2 million in 2024. Known by the scientific name Euryale Ferox, makhana has become people’s new favourite, and more and more people are adding it to their diet. Makhana is now considered a superfood since it’s packed with nutrients like calcium, protein, and antioxidants. The increased awareness regarding […]
Let’s be honest here- we live in a digital world where if you own a brand, having a well-devised digital marketing strategy is crucial to surviving in the game. Regardless of whether you own a B2C or D2C brand, a digital marketing strategy can give you a blueprint of where you want to go and […]